Web Analytics

Web Design & Digital Marketing Blog

Helping Florida small businesses stay up-to-date on the best practices in web design, SEO, eCommerce, and digital marketing.

Six Ways a Microsite Makes Sense for your Business

Six Ways a Microsite Makes Sense for your Business

What is a Microsite website? Microsites consist of just a few pages – sometimes only one. By focusing an idea or product and then limiting the amount of information to … Read more

Website Content Optimization for SEO and What to Avoid

Website Content Optimization for SEO and What to Avoid

Creating compelling and useful content will likely influence your website more than any other factors. Visitors know good content when they see it and will likely want to direct others … Read more

When Chasing Your Dream, Hard Work Becomes a Pleasure

When Chasing Your Dream, Hard Work Becomes a Pleasure!

Understandably, the New Year can be a very difficult time to start thinking about meaningful marketing activities, especially during these stressful and worrisome times. And, as a small business, finding … Read more

Best Practices Recipe for Bloggers

Best Practices for Making the Most of your Blog – IT’S MAGIC!

If you have a website but don’t have a blog, consider creating one! A blog is a great way to connect with people who share your interests, or to publicize … Read more

Solo Marketer? How to Keep Your Sanity

Solo Marketer? Keeping Your Sanity Whilst Wearing Many Hats

Are you the solo marketer in your small business? Most small business owners are doing what they love to do! But while creating unique products, or delivering your services, you’re … Read more

The Power of Color in Web Design and Marketing

Choosing the Right Colors: The Power of Color in Marketing

Did you know your surroundings may be influencing your emotions and state of mind? Do you ever notice that certain places especially irritate you? Or that certain places are especially … Read more

Creating SEO Friendly Featured Images for your WordPress Blog

Creating SEO Friendly Featured Images for your WordPress Website

Most people know that adding featured images to your WordPress website helps attract visitors. But did you know that your featured images, when setup correctly, greatly boost your search engine … Read more

Innovative Tactics for B2B Digital Marketers in 2021

Innovative Tactics for B2B Digital Marketers in 2021 (Infographic)

What 2020 should have taught most B2B marketers about how to set your business apart from the crowd is the need for connection. Surprisingly, only 76% of B2B organizations have … Read more

Dynamic Product Catalog Websites Boost Interest, Trust, Sales, and Leads

Dynamic Product Catalog Websites Boost Interest, Trust, Sales, and Leads

There’s so much pressure to get your B2B manufacturing or supplier website right these days. The market is BIG and only getting bigger. Many industrial and manufacturing companies and suppliers … Read more

How to easily set your website apart from your competitors and gain trust

How to Easily Set Your Website Apart and Gain Trust

OK PEOPLE… Does your website let a visitor know WHY they should spend time on your site rather than your competitors’ website? PEOPLE don’t connect with websites, they connect with … Read more