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How to Put Together a Share-worthy Blog Post

Looking for ideas to boost your blog post social shares?

An interesting and share-worthy blog post contains several important focus areas.

How to Put Together a Share-worthy Blog Post

  • A Stand-out HEADLINEAccording to Salesforce Canada “your traffic can vary by as much as 500% based on your headline. There’s a science to writing the title of your post, and ignoring best practices will ensure your post gets largely ignored.”
  • A Quick, Eye-catching Introduction – Why should I read this?
  • Subheads – Use H2 paragraph subheads so readers and search engines can scan your text easily.
  • Main Copy – Break up your main copy with bullets, subheads, visuals, and pull quotes.
  • Interesting and Relevant Photos – People remember photos 6 times easier than text and are great for social sharing.
  • Calls to Action – include at least one simple call-to-action (CTA) somewhere in your post, suggesting what people can do next.
  • Social Sharing Buttons – Make it easy for visitors to share your post.
  • Relevancy—making sure the post is relevant from top to bottom

Click To Enlarge
anatomy-of-a-blog-post

Infographic Via Salesforce

If you’re not comfortable with the more technical aspects of blogging, try to find someone who can be a resource for you to answer questions as they arise.

Happy Blogging!

For help with setting up your business blog or to find out more about the benefits of a mobile-friendly WordPress website, email info@brightgreenpath.com.