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Ways to ‘Put the Spring’ Back into your Marketing

Ways to Put the Spring Back Into Your Marketing

Spring in Florida brings inspiration, renewal, warmer weather, gardening, spring cleaning, and a time to MAKE IT HAPPEN for your small business products and services marketing.

The spring equinox (also called the March equinox or vernal equinox) falls on Tuesday, March 20, 2018, at 12:15 P.M. EDT. This event marks the astronomical first day of spring in the Northern Hemisphere.

March is time to start gardens and sow seeds in many regions, and a perfect time to sow some business seeds of your own to prepare for the season such as:

  • Marketing Spring Cleaning – such as reviewing and cleaning up your email lists, adding or importing new subscribers, verifying your website backups, and checking your website for outdated information.
  • Researching and participating in local trade shows and conferences – or start one of your own!
  • Barbecues – everyone loves a great outdoor BBQ! Consider planning a BBQ picnic for your employees, business associates, or as a local community outreach gesture. You can get great inspiration from just being present in our beautiful Florida outdoors!

People love to see your photos.

Whatever you decide to do, bring a camera along! You don’t want to miss an opportunity to show off the fun things that your company does. You can use them for your blog articles, posting on Facebook and Instagram, and otherwise share photos to increase interest, engagement, and awareness of your company culture and/or community activities.

Major Holidays during Spring:

Marketers can be fun too, think:

Spring Break, St. Patrick’s Day, Easter, Mother’s Day, Cinco De Mayo, and Earth Day

For more inspiration, checkout HubSpot’s Holiday calendar as “a starting point for social media marketers who want to learn more about what’s trending and how they can plan their content in a way that will be fun and engaging on Twitter and other social platforms.”

For inspiration, checkout HubSpot's Holiday calendar

National Day Calendar shows you other fun, unusual, and unique National Days – from National Potato Chip Day to National Crayon Day!


Spring is Beautiful! MAKE IT HAPPEN 🙂