Web Design & Digital Marketing Blog
Promote Your Passion 24/7! Most Popular eCommerce Platforms for Small Businesses
Besides the ability to sell 24/7, an eCommerce Website can supplement the sales of your already established home-based or retail store. You can also offer secure digital downloads, such as music, eBooks, e-Learning courses, and videos. If you sell a unique product, you may enjoy great success reaching others around the world who do not have access to these products …
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10 Things Website Owners Are Doing to Save The Day
The fun and busy holiday season is fast approaching once again which, if you’re like me, brings all manner of memory snippets 😀 I’m reminded of the classic Andy Kaufman performance from Saturday Night Live in which Andy lip-syncs to the Mighty Mouse theme song – it’s both funny and bizarre! Let’s Save the Day! If you don’t have the …
How to Be a Strong Brand Leader in Times of Crisis
The need for strong, calm, trustworthy leadership is more important than ever during these uncertain and stressful times. Here’s some simple ways to keep your brand alive by letting people know that your business is thriving and adapting! What are some ways to stay strong during these changing times? Touch base with your customers. Your customers LOVE ♥ you and …
Virtual Events and Strategies for Building Summer Business During these Unusual Times
Labor Day is coming up and summer activities with marketing in mind can be a great way to overcome the seasonal slowdown, made worse by COVID19, and get in the swing of things once business picks up again! Here are some virtual event ideas and marketing strategies to help build your business, while social distancing, during these unusual times: Host …
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Using your Website to Provide New Ways to Communicate
With COVID-19 spreading throughout the globe and impacting small businesses, finding new ways to communicate through your company website – is a winner. Since states are already taking steps to reduce large gatherings, close schools, and warning against personal physical contact, you could expand your current website or setup a new website that embraces online teleconferencing, telehealth, and/or video conferencing. …
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WordPress 5.4 to be the First Major Release of 2020: Target Date March 31st
WordPress 5.4 will be the first major release of 2020 and aims create a block for navigation menus and update Gutenberg to the latest release version as we continue to focus in 2020 on full site editing via Gutenberg. As a user, you’ll see new blocks and enhancements in the block editor, new embeds, and improvements in the WordPress Admin …
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How to Supercharge Your Visual Search Strategies
The world is visual—now search is too – Bing Visual Search Image search no longer relies on just keywords and metadata, now users have the ability to use an actual image as their search query to help find what they are looking for. More and more businesses are providing image recognition and visual search capabilities for their customers. Google, Amazon, …
Creating SEO Friendly Featured Images for your WordPress Website
Most people know that adding featured images to your WordPress website helps attract visitors. But did you know that your featured images, when setup correctly, greatly boost your search engine performance? Here’s some quick tips – from start to finish – and how to create SEO friendly featured images for your WordPress website. First, choose an appealing photo: When selecting …
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New Product Blocks Added for WooCommerce 3.6
WooCommerce 3.6 has arrived! The latest release of WooCommerce has been in development since November 2018. For store operators and builders, one of the biggest additions in WooCommerce 3.6 is the introduction of the new Product Blocks for the WordPress block editor. Build rich landing pages and more For all sites running WordPress 5.0 or higher, you will have access …
Declining Social Media Usage? Fuel Your SEO
With social media usage declining, now is a good opportunity to create lasting relationships built on relevant information, which can only be accomplished by creating thoughtful, fresh content on your company’s website and SEO best practices. According to Edison Research and Triton Digital, Facebook usage had been steadily increasing for ten straight years. But this year, for the first time, …