Web Analytics

Why Does My Business Need a Website? Isn’t Social Media Enough?

Behind every great business is a great website

We all know that social media is fun and engaging, but should you use it exclusively instead of having a great business website? One of the biggest reasons you should have a great website for your business is to increase your credibility and trust. Without a website, prospects may question your legitimacy as a business. … Read more

Boo! How to “Out-Troll” the Trolls

Boo! How to "Out-Troll" Scary Social Media Trolls

Trolls are lurking around every corner of the social media internet, within video comments, forums, blog comments, and social media sites. So, it’s good to know that Google, Twitter, and Facebook are experimenting with new ways to filter out or label negative or misleading discourse. For example, Alphabet employs a little-known group called Jigsaw, with … Read more

Facebook Can’t be the "be all and end all" of a Marketing Plan

Facebook Can’t be the "be all and end all" of a Marketing Plan

Puppies! Kittens! Babies! FOOD!! ♥☺ We all know that Facebook is fun, and a great tool, but should you use it exclusively for your business website? In most cases, businesses that use a Facebook page as their primary online presence are potentially setting themselves up for disillusionment – or worse. Think about this:  With a … Read more

Do I need a website or can I get by with just social media pages?

Do I need a website or can I get by with just social media pages?

Having social network business profiles and participating is fun and can be great complimentary tools for your business, but should you use them as a substitute for your own business website? Often, new businesses use a Facebook page exclusively as their primary online presence and are potentially losing initial business – new business and clients … Read more